Culture

Why small cities still have the best bookstores

jjamil2020·1 min read
Why small cities still have the best bookstores

Large shops optimize for inventory. The stores I keep going back to optimize for a conversation you did not know you needed.

In a smaller city the buyer often works the desk. They remember that you bounced off translated fiction last winter and still put a thin volume on the counter “in case.” That is not a recommendation engine. It is taste with a memory.

I do not think this scales, and that is the point. A room that can only hold two thousand spines has to choose, and choosing is the whole craft.

books
cities
retail

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jamil2020

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